DUDE No. 2
Write! Draw! Destroy!

Because everything needed for dude “kind” to survive could not be contained in one volume, the official manual for all things boy is back … with a vengeance!

Be the very first to get your own copy! Only available in our online bookstore now!

How well do you really know your friends? Find out with the amazingly cool app! Play Coke or Pepsi? alone or with your friends.

Answer 250 questions from soul-searching to silly.

Share your answers on the same phone or Bump to exchange answers. See what you have in common with old friends and new. Find out what makes you different. It’s the app that reveals what you and your friends are made of!

Get the app here, Coke or Pepsi? App.

You’ve all been patiently waiting for another DUDE book and now the day has finally come!

Dudes everywhere can continue to “not keep a diary!” Instead they can tape random stuff from their pockets to their junk drawer page, play a word association game, keep a log of bizarro dreams, and even create personal comic strip staring roaches!

DUDE Diary 2 is now for sale in our online bookstore. Get your very own copy for $10.99!

FOR IMMEDIATE RELEASE:

LONGWOOD, FL – September 1, 2010 – The creative team behind the wildly popular Coke or Pepsi? book series has announced their newest title, Coke or Pepsi? GIRL! This version, skewed to the XX audience, combines the CorP? format with serious girl power for a delightful and personal interactive book experience.

The cover text sets the tone with “Whaddya have to say?” and the inner 128 pages offer dozens of ways to answer that question. Part scrap book, part diary, part doodles, and all super-individual, GIRL! highlights include:

• Coke or Pepsi? questions to ask yourself then ask your friends
• Love, Hate, and Love to Hate Lists
• Quizzes – about your BFF, your closet, food, dudes
• The Not-So-Secret Society – discover the painful, embarrassing, funny, awesome, gross and scary moments of your friends’ lives
• What Do You Think Of – find out what certain words make people think about
• Room and Locker Signs – personalize and pull out of the book to mark your territory
• Expert Excuses – ways to charm yourself out of tight spots
• Crush Central – what’s up with that guy?
• Style Stash – log favorite lip shades by wiping them across the page

A brick wall to graffiti, places to tape weird things to remember, creative ways to cure the blues, a rap-writing challenge, GIRL! has something for every girl (or grrl, or gurl).

Fine Print Publishing, with writers and illustrators Mickey and Cheryl Gill, launched the Coke or Pepsi? book brand in 2005, inspired by viral e-mail quizzes. The most successful brand in the Fine Print catalogue, Coke or Pepsi? books inspired a new wave of highly-illustrated, pop culture-based, diary-like books.

William Gurvitch, the owner of Fine Print Publishing Company, has been in the book business for 35 years, starting Fine Print to publish nonfiction, activity-type books for kids ages 7 and up. Clever conception and unique illustration are the foundation of Fine Print’s books, and that “you do something in our books, not just read them,” explains Bill.

Coke or Pepsi? GIRL! is available exclusively at Scholastic Book Fairs this fall, and at Barnes & Noble and the Fine Print bookstore starting January 2011. For more information, please visit Coke-or-Pepsi.com or Fprint.net.

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Contact
Inquiries about this press release should be directed to press@fprint.net for prompt attention. We’re happy to schedule interviews and answer any questions you may have.

Press Release PDF Versions
PDF versions of this press release are available here:
Coke or Pepsi? GIRL! Press Release
Fine Print Announces Coke or Pepsi? GIRL!

As you may know, we’ve been knee deep in the mix with girl stuff. We thought it was about time for some guy time.

So now, not only do we make DUDE! books but we write about DUDE! stuff, too!

Read about crazy, gross, scary, and just plain hilarious stuff, OR anything related to DUDES. Come check it out!

Go to TheDudeBook.com/blog to find DUDE’s weekly blog post.

Feel free to comment back and let DUDE! know how you feel about the latest post.

Have a DUDETACULAR day!